Melania Trump, Amazon
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'Melania' Director Defends $75 Million Documentary Price Tag—Here's Why It's Raised Eyebrows
Amazon spent $40 million for the rights to “Melania” at auction, and reportedly spent an additional $35 million on the marketing and theatrical release, an unusually high spend for a documentary.
At the splashy Kennedy Center premiere for Melania on Thursday, the Amazon MGM documentary opening this weekend, the movie’s director, Brett Ratner, and First Lady Melania Trump defended the cost of the project,
Amazon's week included a White House screening of the "Melania" documentary and another massive round of layoffs.
Inside the highly unorthodox road to theaters for the lightning rod project as the director opens up about his involvement ("I didn't do this to get me back into Hollywood") and Trump signals her lifestyle mogul ambitions.
The tech giant is spending $35 million to promote its film about the first lady, far more than is typical for documentaries.
First lady Melania Trump and Amazon MGM Studios face a high-stakes test this week with the release of the “Melania” documentary: Will the multimillion-dollar investment pay off?
Amazon reportedly put its staff in a tough position over its expensive documentary about First Lady Melania Trump, with the New York Times reporting workers were threatened with termination if they refused to work on the film for political reasons.
Melania Trump’s documentary is sinking to the depths of online review platforms. On Letterboxd, the popular social media film review platform, the First Lady’s Amazon-MGM project, Melania, is tied for the fourth-lowest-rated film among over 1.