Overview: Practical projects show how data supports real decisions across industries and services.Analytics skills grow stronger through hands-on work with real ...

In today’s digital age, data analytics has emerged as a pivotal force shaping the landscape of industries worldwide. As ...

Data Analytics and Generative AI are transforming industries worldwide. The Professional Certificate in Data Analytics and Generative AI by Purdue University, d ...

Because many of the interesting applications in data analytics are in the field of marketing, Marketing Research is also a foundational course. While this course is technically an elective, students ...

It is expected that students seeking enrollment in this program will have sufficient foundational skills and aptitude in computer programming, statistical analysis, information systems, and databases.

Like many professionals, my job doesn’t require expertise in data or analytics. I’m a writer and editor, so I deal with words, not numbers. Still, nearly every knowledge worker today needs to be a ...

Data modeling refers to the architecture that allows data analysis to use data in decision-making processes. A combined approach is needed to maximize data insights. While the terms data analysis and ...

This program equips participants for thriving careers by assisting organizations locally and globally in making informed decisions through analytics. It prepares participants to adeptly handle ...