CHICAGO--(BUSINESS WIRE)--Duracell, one of the world’s leading battery manufacturers, unveiled its first-ever creative ad spot during the big game on Sunday. The brand shocked viewers when seven-time ...

Battery giant Duracell hoped for a Super Bowl shock Sunday when it tied its well-known power units to Tom Brady, the famous quarterback who is capping off a first season as an NFL announcer for Fox. A ...

Tom Brady may not have been playing in the Super Bowl yesterday, but he still made his presence known during the big game. The former New England Patriots quarterback called his first championship for ...

How often are you motivated by a battery ad? Because Duracell’s new “Trust Your Power” commercial, featuring Seattle Seahawk Derrick Coleman, will definitely have you ready to take on the world.

Batteries never seemed so cool. An ad featuring Seahawks fullback Derrick Coleman is getting rave reviews. “USA Today headlines it a ‘commercial that will give you chills,'” says KIRO Radio’s Tom ...

Luckily, The Duracell Scientist jumped in to save the day, leveraging Duracell batteries with Power Boost™ Ingredients, and confirmed what’s really under those QB wristbands in a playful twist that ...