Google launches UCP, a new protocol to facilitate selling and shopping in AI era

Google is testing “Direct Offers,” a new Google Ads pilot designed to help retailers connect with shoppers who use AI for ...

Google tests personalised ads inside Search AI Mode with new ‘Direct Offers’ pilot

Google has begun testing a new advertising format inside Search AI Mode that surfaces personalised discounts during ...
TechCrunch

Google is bringing ads to AI Mode

Google on Wednesday detailed its plans to bring ads to AI Mode, the company’s AI-powered experience in Google Search. Ads may appear “where relevant” below and “integrated into” AI Mode responses as ...
Search Engine Land

Google Ads scripts: Everything you need to know

Google Ads scripts offer a smarter way to manage your campaigns. Google Ads scripts introduce automation and real-time optimization, freeing you from repetitive tasks so you can focus on strategy and ...
Bleeping Computer

Google confirms AI search will have ads, but they may look different

Google Ads are not going anywhere. Eventually, AI Search results on Google and likely other properties will have ads. Google recently reported $56.57 billion in revenue from ads on Search and YouTube.
Search Engine Roundtable

Many Google Ads Accounts Not Serving Or Delivering Ads Since March 1 (Confirmed & Fixed)

Since March 1st, there are many Google Ads accounts that are not serving ads. The Google Ads forum is filled with complaints about this and as far as I can tell, I cannot find a single response from ...