Want to turn a single image into a full cinematic ad? In this video, I’ll walk you through how to create high-quality, ...

Creating and scaling successful Facebook ads requires a structured approach. This fantastic guide by Alisha Conlin-Hurd outlines a proven four-step process developed from extensive experience with ...

Google Ads offers several ways to create audiences, with custom segments being the most flexible and powerful option. However, most custom segments we see are poorly created. Poorly created audience ...

The hyperbolic reaction is understandable—maybe even justified. With 3.43 billion unique active users across its platforms around the world, and an advertising machine that brought in $47.5 billion in ...

Netflix is experimenting with AI-powered advertising that mirrors the visual tone and storytelling style of its original content. For brands, this offering presents a new frontier: less intrusive, ...

Appeasing the advertising algorithms on social media and Google has always been a mix of art and science – but there are plenty of rewards, not only in terms of active engagement but also in terms of ...

What if creating professional, engaging ads didn’t require a camera, a production team, or even a scriptwriter? Imagine generating high-quality, user-generated content (UGC) ads in just minutes, all ...

Earlier this year, Google announced the expansion of its Gemini generative AI model to support more products, including ad campaigns such as Search and Performance Max. While the AI model is not ...

Accelerate your tech game Paid Content How the New Space Race Will Drive Innovation How the metaverse will change the future of work and society Managing the ...