One more cookie workaround bites the dust, in Safari at least. The latest iteration of Intelligent Tracking Prevention, ITP 2.3, is cracking down on localStorage and other tracking mechanisms that try ...
Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 43 min 27 sec ago By Tim Nudd - 1 hour 24 min ago 2 hours 24 min ago By Adrianne Pasquarelli - 2 hours 51 min ago 5 ...
Retargeting is an ad technology that allows marketers to show consumers ads related to their past website visits or their personal interests. It works by placing a small bit of code called a “cookie” ...
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