If you have a Lego fan, or two, in your family, you'll be excited about the company's new SMART bricks tags and mini figures ...
The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...
At first glance, LEGO’s Smart Brick looks like any standard LEGO brick — but inside is a tiny custom ASIC chip smaller than a ...
Lego bricks are getting tech-ified. Games writer James Austen just got his hands on Lego’s new smart bricks, which will be ...
Love it or hate it, Lego's Smart Brick has elicited strong reactions from its adult fanbase as they process the analog ...
Developed by the Lego Group’s Creative Play Lab, the Lego Smart Play system will make sounds and activate lights based on ...
The Smart Brick has a 4.1mm ASIC chip inside of it that Lego says is smaller than a standard Lego stud. It runs something ...
The new Smart Play system centers around a new Lego Smart Brick that can play sounds, light up, and interact with other ...
New sensor-packed Smart Bricks introduced at CES add color, sound, and interactivity to classic Lego builds, debuting with ...
The idea was submitted via the Lego Ideas portal, where Lego fans can put forward their own concept sets and hope they're ...
Professional LEGO artists share insight into their large-scale builds, what it's like to tour and what they hope people find ...