The Smart Brick has a 4.1mm ASIC chip inside of it that Lego says is smaller than a standard Lego stud. It runs something ...

Here's everything to know about LEGO's new smart brick, which will first come to its Star Wars series. View on euronews ...

Developed by the Lego Group’s Creative Play Lab, the Lego Smart Play system will make sounds and activate lights based on ...

Consumer Electronics Show, the Lego Group gave us a potential answer. The company announced Lego Smart Play, which adds smart ...

The humble Lego brick is having a dramatic technological makeover that could transform how kids – and a fair few adults – ...

This new "SMART Play" platform features more than twenty patented world-firsts and has been developed by the LEGO Group’s ...

LEGO is set for its biggest transformation ever with the launch of LEGO Smart Play – a new interactive technology that will ...

In a groundbreaking move, Lego is set to host its inaugural press conference at CES 2026, raising anticipation among fans and tech enthusiasts alike. This event promises to unveil exciting innovations ...

LEGO is making its first appearance at CES 2026, with its debut panel emerging as one of the most anticipated moments of the ...

Well, that’s exactly what Brick My World offers. This innovative app is here to make custom Lego creation fun and accessible for everyone, whether you’re a seasoned builder or just getting started. By ...

Lego is gearing up to give its first presentation at CES this year, which might include its newly designed F1 racing car.

Developed by the Lego Group’s Creative Play Lab, the Lego Smart Play system will make sounds and activate lights based on ...