The brand is expected to introduce vertical video clips to help compete with Instagram and TikTok.
After testing the feature for the last six months or so, Netflix said it will bring vertical videos to its mobile app ...
At the center of the redesign is deeper integration of vertical video feeds, which the streaming giant has been experimenting ...
Netflix plans a major mobile app redesign with TikTok-style clips and video podcasts to boost discovery, engagement, and ...
CEOs Greg Peters and Ted Sarandos shared the upcoming changes users can expect in 2026 in an earnings call this week.
No Netflix also wants to position its mobile app as an actual competitor to TikTok and Instagram, by introducing a short-form ...
In an attempt to keep up with global trends and to compete with popular social media platforms, the streaming giant is now ...
Netflix app redesigns happen from time to time, but this one in particular comes at a moment when the company wants to shift its approach to user behavior.
After testing TikTok and Reels-style short video feeds, the streaming platform is also expanding into video podcasts, a space ...
Netflix is planning a major redesign of its mobile app, including an Instagram Reels-like vertical video feed. Set to roll ...
Launching later this year, the redesigned Netflix app will allow the streamer to "iterate, test, evolve, and improve" its service, according to co-CEO Greg Peters.
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