Overview: AI-powered programmatic advertising automates ad buying and placement using real-time data and machine learning ...
Media company Assembly has unveiled a tool that it says will help advertisers achieve smarter, more responsible programmatic ad buying. The new solution, Assembly Control, is rolling out this month, ...
AdExchanger, part of the Chief Marketer Network, is launching Programmatic AI, a new industry event debuting May 18–20, 2026, ...
NEW YORK—In a major change for the ad industry, Comcast Advertising will unveil technology that enables agencies and brands to buy targetable, biddable ads on linear TV for the first time. The change ...
Understanding the effectiveness and usefulness of programmatic ad space buying is one sure of way of improving sales and building your customer base within a very short period This type of ad space ...
tvbeat, a global provider of total TV campaign forecasting, planning and optimization, and Spectrum Reach today announced a partnership to bring tvbeat’s programmatic capabilities to linear TV ...
Roblox has expanded its advertising platform as part of its efforts to position itself as a core marketing channel for brands ...
Advertisers will get programmatic buying, campaign optimisation tools and performance data, including impressions, audience ...
Phil Duffield, VP UK at The Trade Desk, examines media buying. He expands on how brands have turned challenges into transformation, keeping pace with the content boom, and facilitating smarter buying.
Delivers more cinema advertising buying options as programmatic continues to grow in the premium video marketplace NEW YORK--(BUSINESS WIRE)-- National CineMedia (NCMI) (“NCM”), the largest cinema ...
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