Salesforce, though primarily known for its CRM capabilities, is a massive cloud-based software ecosystem that serves a variety of business functions. Whether you’re looking to build and nurture ...

You might have noticed that in the past few months, many companies have disclosed data breaches, including Google, Dior and Allianz, and one name that appeared in most cases was Salesforce. Hackers ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Gainsight apps enabled unauthorized Salesforce data access, prompting token revocation and ...

Keeping your contact data up to date is important for efficiently conducting business. As you enter account data into Salesforce, duplicate entries of contact records may manifest. You can use the ...

Should you use Salesforce leads or a 100% Salesforce contact/opportunity model to accommodate your go-to-market motions? Marketing reporting and sales/marketing productivity are tied directly to the ...