SUN VALLEY, Idaho — Used to be, Lauren Macuga was best known for her collection of bucket hats and colorful shirts with American flags all over them. Now it’s her skiing that’s getting all the buzz.

The rise of tracking technology, namely Strava, has added an official sheen to casual competitions between buddies.

Kyle Negomir is a 19-year-old ski racer living in Avon who is currently looking at a couple of great opportunities for the upcoming season. Because his past years have produced such good results, he ...

“Both skiing and snowboarding give you a great cardiovascular workout,” says Dobney. “They also work your legs, glutes, and ...