Donald Trump is posting ads on Snapchat for the first time this election – and one of them uses a photo of him giving a thumbs-up at this year’s memorial honoring the nearly 3,000 victims of the ...

Despite a 47.57% drop in shares, I remain bullish on Snapchat due to its potential for ARPU growth and innovative ad formats. Snapchat's focus on direct response advertising and AR investments is ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Oreo is promoting its cookie collaboration with Post ...

SAN FRANCISCO — Red-hot messaging app Snapchat has new automated tools for brands to buy video ads to reach millennials. The company’s Snapchat Partners is a team of eight digital advertising agencies ...

Republican presidential nominee Donald Trump’s 2024 campaign has decided not to advertise on Snap Inc.’s SNAP Snapchat, a platform favored by young voters. What Happened: This decision has allowed ...

While Snapchat's minimal user growth in the U.S. may raise concerns for investors, the social media company's third-quarter results show a steadily improving advertising business, with the rollout of ...

Snap, despite continuing to grow its overall Snapchat user base and more than doubling the number of active advertisers in the second quarter of 2024, hit a speed bump with the earnings report and Q3 ...

Snapchat has launched a new brand-suitability suite designed to offer advertisers more control over what types of content their campaigns run alongside in the app. “Advanced machine-learning ...

Snapchat’s ‘My Selfie’ feature lets you create fun, AI-generated images of yourself based on photos you share with the app. However, the feature also auto automatically allows your AI image to be used ...