Effective local storytelling shapes public perception more than facts or data alone, because storytelling is an evolutionary survival mechanism. Our brains are wired to learn through narrative, ...

In the ever-evolving landscape of technology, where innovation reigns supreme and disruption is the norm, technical professionals are the architects of groundbreaking advancements. This is where Jack ...

Ecosystem Storytelling: Establishing Standards for a Community of Practice (McKenzie Morgan/Technical.ly) Storytelling isn’t just a tool to describe an ecosystem — it is part of the ecosystem itself.

Have you ever tried to explain a technical concept to someone without a technical background? That’s the challenge in high-tech B2B marketing. It’s trying to communicate complex ideas clearly. That’s ...

A smooth-talking salesperson with a stellar PowerPoint deck may have the potential to seal any deal they've got their eyes on closing in Q1and beyond. However, most times, it's even more effective to ...