Enhancing the user experience (UX) is a common challenge for brands and retailers, especially as consumers continue to shift towards mobile and e-Commerce. To better understand how users engaged with ...

Predictive user experience (UX) systems are nothing new, but recent developments in artificial intelligence (AI) and machine learning (ML) technology are accelerating change. By analyzing behavioral ...

BOSTON--(BUSINESS WIRE)--Strategy Analytics – Despite a focus from governments and automakers on enviro-conscientiousness and the surge of consumer interest in Battery-Powered Electric Vehicles (BEV) ...

BOSTON--(BUSINESS WIRE)--Strategy Analytics – UX Trends for 2021 – Assessing the impact of the COVID pandemic and potential recovery on aging-in-place, digital wallets, and the smartphone’s role in ...

In this eBook, we’ll take a look at a selection of case studies and practical guides to show you how you can use analytics to improve your bottom line. Claim your complimentary copy (valued at $29) ...

Traditional web analytics tell advertisers if someone converted, but don’t always provide the context for why. A new breed of analytics solutions, such as ContentSquare and Qubit, hope to break free ...

Your app’s success is contingent on a combination of factors, but I feel as you probably do as well, that the overall mobile user experience (UX) tops them all. The apps that stand out in the market ...

Qualitative evidence, such as user testing and field research, can only get you so far. To get the full picture of how users are engaging with your website or app, you’ll need to use quantitative ...

How can you deliver optimal online customer experiences across channels? What tools and processes must be in place? How do you connect web analytics and customer data? What is big data and what skills ...