People change for many reasons, all of which are linked to their values. For example, youth who value pleasure might change because the negative consequences of their behavior interfere with their fun ...

We’re facing a crisis of customer centricity. Most companies recognize customers as the necessary focal point of business operations, but the philosophy tends to fall apart in the execution. To bridge ...

In business, a key part of effective marketing is knowing the customers needs, wants and desires. Much of this can be predicted by the behaviors in the market and knowing the ideal customer for your ...

Core values serve as guiding principles that shape our attitudes, actions, and decisions. According to psychological research, values are fundamental beliefs that guide our choices and behaviors. They ...

Forbes contributors publish independent expert analyses and insights. Theodore McDarrah writes about practical philosophy for leaders. ELIZABETH CITY, NORTH CAROLINA - APRIL 28: Law enforcement ...