Google is confirming fewer and fewer search algorithm updates, but that doesn't mean there is less ranking volatility.
AI Max, PMax Search Term visibility, Ads in AI Overviews. The news updates with the most pageviews on Search Engine Land in ...
Google updated its core updates documentation to say smaller core updates happen on an ongoing basis, so sites can improve without waiting for named updates. Google explicitly confirms it makes ...
Google's December 2025 core update leads this week's SEO Pulse, alongside Preferred Sources expansion and social insights in Search Console.
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