Niantic Inc., the developer of the popular augmented reality game “Pokemon Go” and the Lightship AR platform, today announced that it has acquired the web-based AR development platform 8th Wall Inc.

The outer Web. What does that mean? I heard the term for the first time at an “Augmented Reality” panel here at the Austin Convention Center today, and thought it to be a nifty handle for a technology ...

Continuing its push to bring the metaverse into the real world and not just the virtual world, Niantic Inc., the company behind the popular augmented reality game “Pokemon Go,” today announced the ...

While QR codes can be embedded almost anywhere to act as a connector between the physical world and the web, augmented reality codes are a lot like QR Codes on steroids. Augmented reality (AR) is a ...

What will Web browsing look like in the future? Augmented reality, or AR, could be the next big leap. Think of it as a more interactive Internet experience, taking in our physical environment and ...

What is augmented reality used for? Augmented reality can be used for a lot of different purposes. You can enrich daily activities or innovate your services as an entrepreneur. Augmented reality, or ...

Restaurants looking for new ways to engage and inform customers may benefit from incorporating augmented reality (AR) technology into their menus, according to new research from Washington State ...

Augmented reality (AR) adds digital information to the real world. In contrast, virtual reality (VR) creates a completely new digitized environment. Augmented reality is easily accessible and ...