Adtech companies are rethinking their strategies amid the rise of AI and declines in web traffic. We break down the key ...

AppLovin sold its mobile gaming business. Growth in adtech remains strong. The stock is expensive, but the valuation looks ...

Women’s health startups face advertising barriers that block medically accurate care from reaching patients. Data shows how ...

Adtech share prices are undergoing a resurgence, with stocks up 57% year-to-date. The sector has benefited from COVID-accelerated trends, such as the shift to digital content consumption and ...

I’ve been searching for the words to describe my feelings towards the current state of adtech. Terms like “stale,” “stagnant,” and “boring” are among the pejoratives that come to mind. But, if I had ...

With people constantly connected to media content, every click on a mobile app or view of a streaming video holds the potential to be monetized. This is the battleground of advertising technology ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. In his now famous 2021 blog ...