At their broadest, strategic objectives serve an organization's ambition. A company's ambition is found in its mission and vision statements. These statements together describe the main thrust of a ...

Your small business needs objectives -- or goals -- in order to head in the direction you want it to go. However, setting objectives and achieving them are two different matters. In order to take your ...

Achieving business success is a goal of all company leaders. Management by objectives (MBO) is a plan that helps businesses improve their performance. It does so by mapping out a guide for both the ...

I was speaking recently with a friend who was relatively new to his job and was confused: He had two major project responsibilities with deadlines approaching, didn't have adequate time to complete ...

When you begin creating a course, you want to design with the end in mind. The best way to approach this is to start by writing measurable course learning objectives. Course learning objectives are ...

Investing isn’t just about making money–it’s about making the right financial moves to support your personal goals. Whether ...

Any CEO will tell you that they want a better brand, more social media followers, and increased sales. Beyond that, they tend to depend on their marketing department to figure out the concrete steps ...