Discover how customer-driven pricing sets prices based on perceived value and its impact on e-commerce, affecting consumer choices and competitive strategy.
The R language for statistical computing has creeped back into the top 10 in Tiobe’s monthly index of programming language popularity. “Programming language R is known for fitting statisticians and ...
Toys “R” Us Canada has sent notices of a data breach to customers informing them of a security incident where threat actors leaked customer records they had previously stolen from its systems. The ...
Plenty of Premium Seats and Customer Segmentation Give United Access to Its Share of Industry Profit
Before the pandemic, United Airline's strategy focused on cutting costs to expand margins, which averaged 10.6% between 2015 and 2019. In 2021-22, United announced a series of aircraft orders for up ...
Broadcom chip head Charlie Kawwas said OpenAI is not the mystery $10 billion customer that was revealed in the company's Q3 earnings report. Analysts predicted that AI startup OpenAI was the unnamed ...
For startups and established businesses, understanding the importance of segmentation is essential for the granular analysis of consumer demographics, behaviors, needs, and preferences. These insights ...
Zycus, a global leader in procurement and source-to-pay transformation, today announced it has been recognized as A Customers' Choice in 2025 Gartner Peer Insights(TM) "Voice of the Customer": ...
Zscaler has revealed itself as the latest corporate victim of a major supply chain campaign targeting Salesforce customer data. The security vendor said that OAuth tokens linked to the third-party ...
Cybersecurity company Zscaler warns it suffered a data breach after threat actors gained access to its Salesforce instance and stole customer information, including the contents of support cases. This ...
Abstract: Customer segmentation is essential for personalized marketing, customer retention, and strategic decision-making. Traditional segmentation methods, such as k-Means and Gaussian Mixture ...
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